Our proprietary 100-point scoring framework combines firmographic data, behavioral signals, and AI insights to score every lead with precision. Hot leads are routed instantly, while lower-scoring leads enter nurture sequences.
Industry match, company size, revenue, and location validation.
Profile visits, content engagement, website activity tracking.
Persona matching, timing relevance, and intent signal analysis.
Hot (80+), Warm (60+), Nurture (50+), Disqualified (<50).
Detailed breakdown of why each lead received their score.
Adjust scoring weights to match your unique ICP.
See how AI Lead Scoring works as part of the full GTM Growth System.